Facebook Community Marketing Ongoing Management

Right from ensuring you have an appealing Facebook Page Setup to managing your continuous presence and conversations, we can help unleash the potential of Facebook for your brand.

Your Package Includes

Features

Our setup process ensures to create a solid foundation for your Facebook Marketing efforts. After analysing your existing Facebook presence, we evaluate your business requirements to set up a Facebook Page completely suited your unique marketing needs. Our 360-degree approach incorporates not just the basic setup of your Facebook brand page, but also integration of key Facebook apps important for your business.

Our step-by-step, complete, Facebook set up includes everything you need:

Facebook set up
  • Understanding your business and gathering your business's unique Facebook Marketing requirements.
  • Competitor analysis to pick up industry best practices.
  • Set up planning to ensure no set up actions are overlooked.
  • Creating a business fan page.
  • Acquiring a vanity Facebook page URL to make it easily discoverable.
  • Adding social media optimised information about your business, and contat details.
  • Social plugins (comment plugin, etc) provided to help optimise your website for social media.
  • Custom cover image and profile image design to convey key features.
  • Facebook page badge to cross-promote Facebook page from your website.
  • Initial content publishing - 5 images and 1 video to get your Facebook page up and running.
FACEBOOK APPS-UNLIMITED USE!

One of the ready advantages we have over our competition is our ready-to-install Facebook applications. All of these have been developed in-house, and address Facebook marketing Growth & Engagement strategies specific to your business needs. Whether you're looking to sell products on Facebook, run a contest on Facebook (Photo Contest, Sweepstake, Caption Contest, etc.), offer group deals and coupons - we have an app for that, and much more.

P.S. If you're looking for an app specific to your requirements, and it isn't listed below - we also create Custom Applications for Facebook.

Choose your Business Type:

  • F Shop Facebook Store or Catalog
    Display & sell products from your Facebook page.
  • Real Estate Real Estate
    For real estate agents and brokers - create and manage listings and more.
  • Restaurant & Cafe Restaurant & Cafe
    Display your cafe's full menu, showcase in photos or provide online coupons - all in one place.
  • Welcome Custom Tab Welcome or Landing page Custom Tab
    Welcome your fans with customised content using this easy to set-up Facebook Application.
  • Photo Contest Photo Contest
    Run a photo-submission contest from your Facebook page. Allows voting by users.
  • Group Deal Group Deal
    Offer group-based deals to customers through this fully customisable Facebook application.
  • Store Locator Store Locator
    Store Locator - Make your physical stores easy to discover with the Store Locator app, with Google Maps.
  • Coupons Like to Win! or Coupon
    Reveal your Offer, Coupon, Discount, Freebie to only thos people who Like Your Page and complete a lead Capture Form. Launch as many offers, as often as you'd like
  • Sweepstake Enter for a Chance to Win! or Sweepstakes
    Conduct sweepstakes right from your Facebook page.
  • Essay Contest Essay Contest
    Essay Contest - Have your fans write a short essay to get a chance to win exciting prizes. Allows voting.
  • Caption Contest Caption Contest
    Run a Caption-submission contest from your Facebook page. Allows voting by users.
  • YouTube YouTube
    Stream your YouTube channel on your Facebook Page, using this easy to set up Facebook App.
  • Twitter Twitter
    Stream your tweets on your Facebook Page using this simple Facebook App.
  • Pinterest Pinterest
    Embed your Pinterest profile on your Facebook page.
  • Scratch & Win Scratch & Win
    Scratch & Win - Engage your fans by having them play a scratch-off lottery style game and get a chance to win prizes.
  • Pick One Pick One
    Pick One - Give your fans 3 options or offers (not visible to them!) and ask them to select one. They are sure to return to try it again. Quick to set up and easy to manage.
  • Sign Up app Sign Up app
    The basis of Facebook Marketing is in inviting your Facebook fans to your brand's own community - essentially turning them into leads and customers. The Sign Up App lets you create easy contact forms to collect contact and demographic information about your fans!
  • Course Listing Course ListingBeta
    Display courses, their duration, and other details in a matter of minutes with a custom Facebook tab.
  • Digital Fshop Digital FshopBeta
    Display & Sell Your Creations on Your Facebook Page
  • Event Listing EventBeta
    Show and Sell Your Events using this simple Facebook App
  • Hotels HotelsBeta
    Display Room details, Rates, Maps & more on Your Facebook Page
  • Timeline app Timeline app Beta
    Timeline App - Host contests on your Facebook timeline while managing them effortlessly, and with the added benefit of generating leads.
  • Instant Rewards Instant RewardsComing Soon
    Rewarding Fans is the best way to engage them. The Instant Rewards app for Facebook combines the attraction of rewards with your offerings in a way which helps you not only engage fans and generate leads, but even convert them into customers.
  • Quiz App Quiz AppComing Soon
    Run an Interactive Quiz on Facebook, Websites & Mobile
  • Share & Win Share & WinComing Soon
    Simple always does the trick. Looking for a simple, straightforward contest app for Facebook to help boost your fan numbers and mentions of your brand? Our Share & Win allows you to create a superb, custom contest where fans simply share details about your brand on their own timelines in order to stand a chance to win!
  • Job Listing Job ListingComing Soon
    Recruit right from your Facebook Page – display detailed job listings with required qualifications, skills, and much more.
Campaign Launch & Management

To help you run a successful campaign on Facebook we have a 7-step Campaign Management strategy. Each step involves strategic thinking and execution to help you engage your audience, acquire new fans and generate leads & sales.

1) Creating a Campaign Theme

Our expert team treats every brand and campaign differently! We will ideate to develop innovative and relevant themes (idea for contest) to help achieve your brand's marketing objectives.

2) Planning & Creating Promotional Activities

We will work out a step-by-step communication plan to help you promote your campaign, and get optimal brand exposure. Where ever required we also provide design collaterals; after all these will help capture eye balls. These include landing pages, specially-designed Pinned Posts + all other related collateral and content.

3) Application Integration on Facebook Page

Our apps can be customised to seamlessly fit in with your brand's look, communication and requirements. We will integrate the App/s on your brand's page to run without a hitch and engage your fan base in an exciting manner.

4) Managing your Campaign

No campaign can be executed and left alone. To ensure its success and to see returns we will maintain regular activity. We will monitor Fan/ Non-Fan activity on your page, contest submissions, and promotional posts.

5) Facebook Ads Management

To spread the campaign running on your page and to get appropriate traffic we run Facebook Ads. These will be created (copy & graphics), optimised (targeting) and monitor regularly for increased traffic by us.

6) Campaign's Promotion

To promote brand's campaign across platforms we will adopt the practises of blogger engagement, press releases, organic promotion on various related sites.

7) Analysis of the Campaign's Performance

At the end of the campaign we will share with you a detailed analysis of its performance. The report will touch points like increase in fan base, engagement levels, traffic, entries and reach of campaign.

Facebook Ads Management

A comprehensive ads management solution, our package includes ads creation, management, monitoring, and analysis. Facebook Ads have helped boost both engagement and revenue for countless brands, and we employ their advantages towards helping your Facebook presence grow phenomenally.

Creation:

Concepts: Present various concepts for the ad upon gathering essential campaign information, such as core messaging, targeted audience, campaign objectives.

Collateral: Professionally designed collateral to effectively communicate campaign messaging in order to maximise user response, including stamp ads, promoted post images, event cover images (if applicable), offer images (if applicable).

Copy: Professional ad copy with clear call-to actions or subtle messaging, as applicable.

Management:

Landing: Each Facebook ad leads to a page you're promoting, based on your objectives. There are several types of landing pages you can choose from:

  1. Timeline - Lead your fans directly to your Facebook Page timeline. Direct, however, lacking in a clear message.
  2. External URL - Lead fans directly to a non-Facebook URL to drive website traffic.
  3. Custom Tab - A static tab on your Facebook Page with information on the product/ service you are promoting with a sign-up form (optional).
  4. Contest Tab - Engage users further than just a Page 'Like'by directing yours ads to a tab with a Photo Contest, Caption Contest, Sweepstake and more.

Ads Campaign: Multiple ads campaigns creation to achieve various campaign objectives based on target demographics.

Targeting: Ad funnel setup to amass a targeted audience with potential interest in product, services, etc.

Monitoring:

Optimisation: Constant optimisation to ensure high conversions.

Testing: Multivariate testing with graphics, text to use the best possible ad and targeting combinations.

Analysis:

Extensive reporting to measure results again campaign objectives.

ONGOING MANAGEMENT FEATURES

Features

Package
Based on a custom Facebook marketing roadmap, we provide ongoing support and management of your brand page by customising it as per Facebook Guidelines as they change, by creating and publishing quality content to engage your audience, tracking conversations on your page to respond to them and evaluate sentiments, and executing innovative promotional campaigns to increase conversations about your brands and generate leads.
Deluxe
Deluxe
Boost
Boost
Turbo Boost
Turbo Boost
Landing Page
Facebook Marketing
Facebook Marketing
Facebook Marketing
Personalised Strategy & Roadmap
Facebook Marketing
Monthly
Facebook Marketing
Monthly
Facebook Marketing
Weekly
Conversation Calendar
Facebook Marketing
Facebook Marketing
Facebook Marketing
Status Updates
-
Facebook Marketing
Facebook Marketing
Campaign Launch & Management
-
Facebook Marketing
Half yearly
Facebook Marketing
Quarterly
Maintain Page Hygiene
-
Facebook Marketing
Half yearly
Facebook Marketing
Quarterly
Facebook Ads Management
Facebook Ads Optimisation
-
Facebook Marketing
Quarterly
Facebook Marketing
Monthly
Facebook Ads-Landing Tab Design
-
Facebook Marketing
Half yearly
Facebook Marketing
Quarterly
Facebook Ads Reporting
-
Facebook Marketing
Monthly
Facebook Marketing
Monthly
Facebook Marketing
Facebook Marketing
Facebook Marketing